It makes financial sense to partially fill a fishing reel spool with backing. Teach this trick to your consumers and they’ll appreciate the insight and honesty.

Matching the correct size spinning reel to a rod is key to selling a well-balanced, fish-catching package.

Whenever you sell a baitcasting reel, explain to customers why tape should be used to avoid braid slipping on the spool.

Designed for pitching and flipping, the Daiwa Tatula Elite P/F weighs 6.9 ounces is available in gear ratios of 7.1:1 or 8.1:1, with handle on the right or left (four models total).

How many spinning and baitcasting reels should you stock in your store? Believe it or not, you’ll sell a greater number by stocking fewer.