Millennium Marine B-Series Fishing Seats feature contoured sling material made of UV-resistant, breathable cool fabric.

For anglers, having the right fishing gear can go a long way toward turning a good day on the water into a great day on the water by giving them the confidence that when the rubber meets the road — and a big bass slams their spinnerbait — their equipment won’t let them down.

When a customer’s boat needs a thorough, deep cleaning, show them these three effective products from Corrosion Technologies.

By educating customers about non-native brands, you expand selection in your store with topnotch products designed to conquer specific hurdles for the traveling angler.

The Millennium Marine R100 Spyderlok Rod Holder System allows crappie anglers to spread multiple rods to avoid tangles.

In addition to filling your shelves with fish catching gear, you should also stock these five proven fish cleaning and cooking products.

Fishing for bass from kayaks has exploded from coast to coast. Here’s how to capitalize by carrying the right products for your specific area.

Take a look at our editor's picks for some of the best fishing gear your customers may be asking about.

Removing fish from a livewell or getting bait from a tank sometimes can be tough, but the new Angler's Buddy may solve those problems.

If an angler is looking for a lightweight watercraft with exceptional maneuverability, consider this smartly designed kayak along with two even lighter alternatives in the paddleboard category.